Question: What Are Core Brand Values?

How do I identify my core values?

Follow the steps below to generate a list of your core values:Write down your values.Consider the people you most admire.Consider your experiences.Categorize values into related groups.Identify the central theme.Choose your top core values..

What are the 5 core values?

Five Core ValuesINTEGRITY. Know and do what is right. Learn more.RESPECT. Treating others the way you want to be treated. Learn more.RESPONSIBILITY. Embrace opportunities to contribute. Learn more.SPORTSMANSHIP. Bring your best to all competition. Learn more.SERVANT LEADERSHIP. Serve the common good. Learn more.

What are the core brand values of Google?

Google’s 10 Core ValuesFocus on the user and all else will follow.It’s best to do one thing really, really well.Fast is better than slow.Democracy on the web works.You don’t need to be at your desk to need an answer.You can make money without doing evil.There’s always more information out there.More items…•

What are the 12 core values?

The 12 Core ValuesHope. To look forward to with desire and reasonable confidence. … Service. Ready to be of help or use to someone. … Responsibility. A particular burden of obligation upon one who is responsible. … Faith. … Honor. … Trust. … Freedom. … Honesty.More items…

What are my top 5 values?

There are lots of personal values examples. My 5 most important values are Family, Freedom, Adventure, Authenticity, and Wisdom. Your most important personal values might be love, financial security, knowledge, creativity, personal growth, or any combination of all of the values in the world.

What are examples of brand values?

Here are American Express’ core values, summarised:Customer commitment. Develop positive relationships.Quality. Provide premium value.Integrity. Hold high standards of integrity.Teamwork. Cross boundaries to work together.Respect for people. … Good citizenship. … A will to win. … Personal accountability.

What are the 4 core values?

The importance of core values is illustrated by a quote from famous author and inventor, Edward de Bono: “Effectiveness without values is a tool without a purpose.”…Here are four such core values every organization should have:Integrity And Ethics. … Respect. … Innovation (Not Imitation) … Drive.

What are Apple’s core values?

Apple Values, circa 1981 We are all on the adventure together. We build products we believe in. We are here to make a positive difference in society, as well as make a profit. Each person is important; each has the opportunity and the obligation to make a difference.

What are your 3 core values?

Here are some examples of core values from which you may wish to choose:Dependability.Reliability.Loyalty.Commitment.Open-mindedness.Consistency.Honesty.Efficiency.More items…